esthemax®

Premium quality cosmetics and skin care equipment to meet current aesthetic beauty trends worldwide.

1985 Established COKO Cosmetics

1992 Introduced brand “PRO CARE”

1994 Introduced brand “”COKOSKIN CARE”

1995 Introduced brand “esthemax”

1999 Introduced brand “COKOJUBELL’

2002 Introduced brand “SKINHOLIDAY’

2003 Established affiliated company “COKO INTERNATIONAL”

2005 esthemax trademark registered Madrid System, U.S., U.K., All EU countries, Ukraine, Belarus, Madagascar, Monaco, Turkey, New Zealand, Indonesia, Philippines, China, and Japan. Other countries are pending.

2012 Introduced brand “MANI SKIN SHOP”

2012 Certified ISO 9001

2012 Established esthemax in U.S.

esthemax wasn’t made in a day. Our company and products are the fruits of more than 35 years of research, development, planning, and communicating with our customers. As a natural-based cosmetics company aiming for high functionality, we are recognized for excellence in quality that stands above our competitors.

Philosophy

Our brand philosophy of natural skincare can be summed up in three words: Performance, Purity, and Pleasure:

Performance

Created by our team of leading specialists, our products are high-performance solutions for modern beauty needs, contemporary solutions for demanding, modern, yet accessible beauty.

Purity

We use only 100% plant and mineral derived active ingredients, and our products are free from skin-damaging synthetic agents.

Pleasure

The texture, fragrance and experience of using esthemax products provide our customers with a distinctive pleasure.

Since its launch in 1995, esthemax has developed into a complete line of professional treatments for any skin type or condition. A favorite among aestheticians and consumers, esthemax is now available in over 200,000 aesthetic shops and spas in around the world. With over 35 years experience in the professional beauty industry, we vow to continue providing the highest quality cosmetics to meet the diverse and ever-changing needs of our customers, society and the environment.